SaaD – Software as a Disservice.  I like this new term. Hits on so many levels for creative production. Dozens of disconnected tools wasting time, duplicating work, inflating costs, slowing production. Once I led a team using a redundant project management tool. It provided some organization, yet mostly added work instead of being integrated into their process. That way, it could have automated task-recording and hand-offs more efficiently. Worst yet, none of the PM analytics

Many AI updates this week. Adobe launching a foundry service to build GenAI models for enterprises. Anthropic launching a browser-based version of Claude Code. OpenAI introducing ChatGPT Atlas, an AI-powered web browser. Google Meet even launching an AI-powered makeup feature. Powerful tools coming our way, but I have a thought.  Can AI replace the unexpected shot? How many times have you been on a shoot, planned the scene the best you could, then captured something unforesee

"It’s the question on everyone’s lips at the afterparty, the board meeting, and in the comments beneath your favorite brand’s latest...

Leadership in creative production isn't about being the loudest voice in the room. It's about being the clearest, calmest one when...

If you work in or lead a photo studio, whether low or high-volume, read my latest verybusy.io  article. The juggling act of leading a...

Visual content creation, from creative briefs to pre-production kickoffs, on-set coordination and organization following industry...

When Verge says AI hasn't been applied well it's something to look at. “Put AI in it” has become the new "fix it in Photoshop" and this...

I created this shot using an iPhone (14, not even a 16) at home, using non-professional lighting modifiers, utilizing Photoshop's GenAI...

"And that's what makes great products. It's not process, it's content". - Steve Jobs Well said. Leaders who haven't performed creative...

Come watch the second part of my interview w/ Peter Hunner  of verybusy.io  for their Wrap Party Podcast tomorrow on YouTube. With the...

Come watch my interview w/ Peter Hunner  of verybusy.io  for their Wrap Party Podcast tomorrow 1pm EST, 10am PST. With the theme of "How...

My latest  verybusy.io  article addressing another post production challenge. A quick read on a formula I've utilized, adapted and...

Originally written for the groovy people at VeryBusy. You can read the article on their site and learn about their retouching software...

I originally wrote this piece for the fine folks at VeryBusy. You can read the article on their site as well, and learn about their...

During a  #budget  meeting a few years ago, when a company financial analyst inquired why funds were transferred between project codes so...

From #Merchants to Marketing, #Creative to #Brand,  #Site to #Engineers, #supplychain issues and inefficiencies that affect Production...

Much appreciated to whomever nominated me for the “Top 30 E-Commerce Studio Professionals”! Thank you for the recognition, however my...

Sharing just a few of the thousands of #editorial spreads and #ecommerce products I helped produce while leading post production for...

I was recently asked how I’d assist a company with brand strategy. As a critical part of how a company presents itself to their customer...

The highest percentage of customer returns come from inaccurate color. “It didn’t look that way online!” Deliver misleading images for...